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Ideas & Innovation

Cibirix Blog

Brands That Really Connect: Give Customers a Window into the Soul of Your Organization
Author:Ashish Roy August 20th, 2019
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A brand that really connects with people does more than just offer a great product or service that people need. A brand that connects goes beyond just selling something, to being about something. Let’s be clear about this. Perhaps you’re that rare, visionary inventor who has brought [...]

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New Google My Business Features That Will Skyrocket Your Website Traffic
New Google My Business Features That Will Skyrocket Your Website Traffic
Author:Anoop Namdev August 7th, 2019
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Google My Business is really one of the best free business tools on the internet. In 2004 Google released Google Local as a solution to help local businesses get found by combining the business name, address, and phone number. Google continued tweaking this tool for local businesses over time, [...]

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Your SEO Engine Needs This Fuel of Quality Content and A Lot of It
Your SEO Engine Needs This Fuel of Quality Content and A Lot of It
Author:Ashish Roy July 19th, 2019
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Right from its start, Google has constantly been tweaking its search results algorithm to offer better results to its users. When someone’s users include almost everyone using the internet on planet earth, it isn’t an easy job. From PageRank to Hummingbird, and Panda to Phantom, Google changes [...]

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How to Use Buyer Personas to Focus Your Business
Who are you selling to? How to Use Buyer Personas to Focus Your Business
Author:Ashish Roy July 15th, 2019
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What is a Buyer Persona? Buyer personas (often referred to as marketing personas) are detailed profiles that represent your ideal customer. These personas will help you attract the targeted customer and get a deeper understanding of who they really are and what makes them tick. Having a deep [...]

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The Google Reviewers Have Spoken - Cibirix Gets 4.9 out of 5 Stars.
The Google Reviewers Have Spoken - Cibirix Gets 4.9 out of 5 Stars
Author:Ashish Roy June 25th, 2019
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Cibirix is an industry leading digital marketing company, that helps businesses attract, engage, and retain customers through the creative use of digital technologies. Our clients are appreciative of our web marketing, UI/UX design, and software development capabilities. One thing we don’t do [...]

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Cibirix Introduces Local North Carolina Students to the World of Digital Marketing
Cibirix Introduces Local North Carolina Students to the World of Digital Marketing
Author:Ashish Roy April 19th, 2019
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Cibirix was excited to host a field trip of 8th graders from Mount Airy Middle School at the Carport Central office on Thursday, March 21. Students got to learn more about how Carport Central (headquartered in Mount Airy, NC) grew to become the largest online provider of metal structures in the [...]

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Cibirix voted BEST of the BEST for Digital Marketing in Mount Airy, NC!
Cibirix voted BEST of the BEST for Digital Marketing in Mount Airy, NC!
Author:Ashish Roy March 8th, 2019
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That’s right, the readers of the Mount Airy News have cast their votes, and the winner of the 2019 Mountie Award for BEST of the BEST in Digital Marketing is none other than Cibirix! Now, you may not typically care much about what the citizens of a small town in the foothills of western North [...]

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Why We Love Facebook Apps for Business
Why We Love Facebook Apps for Business, and You Should Too!
Author:Ashish Roy February 19th, 2019
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In the digital era, Facebook is more than just a social platform. Facebook has become a true cultural movement, with over 2.2 BILLION users! The fact that 1/3 of planet Earth’s residents are on Facebook has attracted the attention of business owners, brands, and even small companies who want to [...]

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facebook-audience-overlapping-the-silent-killer-of-your-ad-performance
Facebook Audience Overlapping - The Silent Killer of Your Ad Performance
Author:Prashant Yadu February 11th, 2019
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Facebook advertising isn’t as simple as it may seem. Whatever your level of experience may be, you’re likely to make a few mistakes. A common error among users, which we are going to discuss, is by far the most frequent mistake made that can defeat powerful outcomes for advertising. This [...]

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Advanced PPC Trends to watch closely in 2019
Advanced PPC Trends to watch closely in 2019
Author:Ashish Roy February 4th, 2019
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We’re only a few weeks into the new year, and already there are some interesting trends developing in digital marketing, particularly where pay-per-click (or PPC) advertising is concerned. If you’re someone who likes to stay ahead of the numbers and trends, then keep reading to learn about some [...]

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