Cibirix

Native Advertising As businesses continue to navigate the digital landscape, advertising has become a crucial tool for achieving growth and success. However, traditional advertising methods are becoming less effective in the face of ad blockers, consumer skepticism, and ad fatigue. This is where [...]

The Rise of Video Content Marketing Video has become one of the most popular forms of content on the internet, with millions of people watching them, in some form, every day. This medium presents an excellent opportunity for businesses to integrate video content into their marketing strategy. [...]

Facebook needs no introduction. While it may no longer be the fastest-growing social media platform, it still has the largest subscriber base in the world and is the most widely used. All that being said, it would be wise for you to continue prioritizing Facebook in your social media marketing [...]

Let's be honest; the path to owning a successful business is paved with broken glass and littered with the graves of enterprises that failed to change or adapt to their industry. It's a process requiring much research, keen planning, and a bit of luck to succeed. And businesses that learn from this [...]

While it’s fair to say that Google has come to dominate the overall search market, it would still be wise not to forget about Microsoft. Including Microsoft Advertising in your marketing strategy is a wise move, as it is still in a position to be able to reach certain segments of your target [...]

Going through regular reports on your business SEO stats is one of the best ways to keep pace with the ever-changing landscape of search engine optimization. But since there are so many possible metrics to consider, it can be hard to know where to focus your attention. Traffic, local search, [...]

Is your current rank tracking tool giving you a truly complete view of your local search performance? If you’re really not sure – or if you’ve simply never thought to ask the question before – then Local Search Grid is a local SEO tool that could provide you with some valuable [...]

You’ve probably seen, heard, or been told about the significance of local search for your business. But what does that mean, exactly? Perhaps you’re already employing some type of local search strategy to help get your business noticed online, but you’re simply not getting the kinds of [...]

Google Search Patents are a set of patents granted to Google for their search-related inventions. They cover a wide range of topics, including ranking algorithms, user interfaces, and spam detection. Google Search Patents can help with SEO efforts by providing information on how Google Search [...]

Have you heard of BERT? No, we’re not referring to Ernie’s best friend from Sesame Street (even though Bert and Ernie are both admittedly fantastic). What we’re really talking about is Google’s search engine BERT update. BERT was first launched back in late 2019, but it continues to have a [...]