Digital Marketing

Top 9 Key Performance Indicators You Need to Know in PPC Advertising

Top 9 Key Performance Indicators You Need to Know in PPC Advertising

  Do you feel overwhelmed from all the information you’ve been given regarding the PPC (Pay Per Click) metrics in your Google Ads account? An overload of information can be very confusing, so it’s important to remove any excess information and focus on the metrics that contribute value to the performance analysis for your PPC […]

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Creating a Content Marketing Strategy in a New Era of Digital Marketing

Creating a Content Marketing Strategy in a New Era of Digital Marketing

The marketing industry is constantly evolving, and the future of your business will depend on if you can evolve with it or not. But it’s important to remember that content marketing isn’t just about creating and distributing good content, it’s about having a strategic approach that will not only attract but will engage a defined […]

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5 of the Hottest B2B Lead Generation Strategies

5 of the Hottest B2B Lead Generation Strategies

Do you have a well-planned lead generation strategy? Have you met those goals you’ve set for yourself? Whether you’ve exceeded them, met the bare minimum, or simply missed your goal, it could all change in 2020. With the new year approaching quickly, businesses are beginning to reevaluate their old strategies and hunt for new, more […]

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5 Clever Ways to Write Audience-Engaging Content

5 Clever Ways to Write Audience-Engaging Content

To connect and engage with people nowadays, you need more than just an online presence. With an overwhelming influx of media that includes brands trying to upsell you on a product you neither need nor want, it can be difficult to satisfy today’s consumers. This has made marketing a bit of a challenge for today’s […]

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Your SEO Engine Needs This Fuel of Quality Content and A Lot of It

Your SEO Engine Needs This Fuel of Quality Content and A Lot of It

Right from its start, Google has constantly been tweaking its search results algorithm to offer better results to its users. When someone’s users include almost everyone using the internet on planet earth, it isn’t an easy job. From PageRank to Hummingbird, and Panda to Phantom, Google changes have been directed at better user experience. One […]

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How to Use Buyer Personas to Focus Your Business

Who are you selling to? How to Use Buyer Personas to Focus Your Business

What is a Buyer Persona? Buyer personas (often referred to as marketing personas) are detailed profiles that represent your ideal customer. These personas will help you attract the targeted customer and get a deeper understanding of who they really are and what makes them tick. Having a deep understanding of your target audience is crucial […]

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The Google Reviewers Have Spoken - Cibirix Gets 4.9 out of 5 Stars.

The Google Reviewers Have Spoken – Cibirix Gets 4.9 out of 5 Stars

Cibirix is an industry leading digital marketing company, that helps businesses attract, engage, and retain customers through the creative use of digital technologies. Our clients are appreciative of our web marketing, UI/UX design, and software development capabilities. One thing we don’t do at Cibirix, though, is to toot our own horn. Our clients attest to […]

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Cibirix Introduces Local North Carolina Students to the World of Digital Marketing

Cibirix Introduces Local North Carolina Students to the World of Digital Marketing

Cibirix was excited to host a field trip of 8th graders from Mount Airy Middle School at the Carport Central office on Thursday, March 21. Students got to learn more about how Carport Central (headquartered in Mount Airy, NC) grew to become the largest online provider of metal structures in the country, and how digital […]

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Cibirix voted BEST of the BEST for Digital Marketing in Mount Airy, NC!

Cibirix voted BEST of the BEST for Digital Marketing in Mount Airy, NC!

That’s right, the readers of the Mount Airy News have cast their votes, and the winner of the 2019 Mountie Award for BEST of the BEST in Digital Marketing is none other than Cibirix! Now, you may not typically care much about what the citizens of a small town in the foothills of western North […]

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Why We Love Facebook Apps for Business

Why We Love Facebook Apps for Business, and You Should Too!

In the digital era, Facebook is more than just a social platform. Facebook has become a true cultural movement, with over 2.2 BILLION users! The fact that 1/3 of planet Earth’s residents are on Facebook has attracted the attention of business owners, brands, and even small companies who want to showcase their products and services, […]

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