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3 Strategies that Leverage Facebook Engagement to Improve Your Marketing
3 Strategies that Leverage Facebook Engagement to Improve Your Marketing
Author:Prashant Yadu April 10th, 2023
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Facebook needs no introduction. While it may no longer be the fastest-growing social media platform, it still has the largest subscriber base in the world and is the most widely used. All that being said, it would be wise for you to continue prioritizing Facebook in your social media marketing [...]

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How Facebook Ads Can Play a Vital Role in GROWING Your Business
How Facebook Ads Can Play a Vital Role in GROWING Your Business
Author:Prashant Yadu July 8th, 2020
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Facebook is still the most-used social media platform in the world, so it really doesn’t need an introduction. When we talk about paid advertising, Facebook ads can play an essential role in brand awareness and driving quality traffic to your website. And there are more benefits than you may even [...]

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How To Turn Your Negative Reviews Into a Positive Experience
How To Turn Your Negative Reviews Into a Positive Experience
Author:Abhishek Yadav December 9th, 2019
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Do you work hard to earn good reviews for your business? If so, you’re not alone. It’s easy to understand why you would want all five-star reviews, we all do! But what about your negative reviews? Before you make an online purchase, do you scan through the company’s reviews? Would you [...]

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These Three Relevance Metrics Are Replacing Facebook's Ad Relevance Score
These Three Relevance Metrics Are Replacing Facebook's Ad Relevance Score
Author:Ashish Roy September 26th, 2019
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Do you know about the Facebook Ad Relevance Score? This metric assembles various ad quality factors that offer you an idea of how relevant your ads are, as compared to other ads directed at your same target audience. It rates ads on a 1-10 scale; the higher your ad scores, the more relevant it is [...]

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Why We Love Facebook Apps for Business
Why We Love Facebook Apps for Business, and You Should Too!
Author:Ashish Roy February 19th, 2019
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In the digital era, Facebook is more than just a social platform. Facebook has become a true cultural movement, with over 2.2 BILLION users! The fact that 1/3 of planet Earth’s residents are on Facebook has attracted the attention of business owners, brands, and even small companies who want to [...]

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facebook-audience-overlapping-the-silent-killer-of-your-ad-performance
Facebook Audience Overlapping - The Silent Killer of Your Ad Performance
Author:Prashant Yadu February 11th, 2019
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Facebook advertising isn’t as simple as it may seem. Whatever your level of experience may be, you’re likely to make a few mistakes. A common error among users, which we are going to discuss, is by far the most frequent mistake made that can defeat powerful outcomes for advertising. This [...]

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