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Learn More About the MOZ DA 2.0 Update, Including its Impact on Link Sellers and Spammers

Learn More About the MOZ DA 2.0 Update, Including its Impact on Link Sellers and Spammers

Domain Authority (DA) is a powerful search engine ranking tool that’s been used by digital marketers and marketing teams for years. In March of 2019, Moz (the SaaS company behind Domain Authority) announced a significant update to their popular SEO domain metric called DA 2.0. According to Moz, this algorithmic update “includes a number of […]

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These Three Relevance Metrics Are Replacing Facebook's Ad Relevance Score

These Three Relevance Metrics Are Replacing Facebook’s Ad Relevance Score

Do you know about the Facebook Ad Relevance Score? This metric assembles various ad quality factors that offer you an idea of how relevant your ads are, as compared to other ads directed at your same target audience. It rates ads on a 1-10 scale; the higher your ad scores, the more relevant it is […]

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