SEO

Right from its start, Google has constantly been tweaking its search results algorithm to offer better results to its users. When someone’s users include almost everyone using the internet on planet earth, it isn’t an easy job. From PageRank to Hummingbird, and Panda to Phantom, Google changes [...]

If you’re still new to the world of digital marketing, you’ve probably come across a ton of confusing terms related to Search Engine Optimization. You may have heard terms such as LSI, Onpage SEO, link building, Google My Business, and content marketing. In this cloud of SEO terms, it’s easy [...]

webLet us face it, websites age! They may no more look attractive, appealing, and cross-device functional. What was once a shining star once, maybe losing its sheen and its advantage to other more better organized websites that rank higher in search engines such as Google. If that is happening to [...]