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Ideas & Innovation

UX/UI Design

Upcoming-2021-Google-Page-Experience-Update
What You Need to Know About the Upcoming 2021 Google Page Experience Update
Author:Pranav Sharma March 18th, 2021
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In November 2020, Google officially announced that their Page Experience Update would roll out in May 2021. In making this announcement, Google gave us a six-month heads up to start anticipating these changes in how Google will “see” websites going forward. Is your website primed and ready to [...]

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Ecommerce-SEO-for-2021 (1)
Ecommerce SEO for 2021 – Tips for Leading More People to Your Ecommerce Site
Author:Pranav Thakkar February 10th, 2021
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Do you currently operate an eCommerce website? Thinking about launching one? Electronic commerce is here to stay, and it offers you the potential to reach many more targeted customers than any physical store alone ever could. Even as many businesses struggled – and are still struggling – as a [...]

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Do You Know Who You’re Selling To? A Guide to Defining Buyer Personas.
Do You Know Who You’re Selling To? A Guide to Defining Buyer Personas
Author:Amrita Khandelwal December 26th, 2018
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This is one of those rarest of rare “how to” posts, in that this one is low on fluff and high on content that matters! This is meant for business owners, marketers, sales people, and freelancers who want to run effective ads, email campaigns, and write better web/sales letter copies to help [...]

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Signs That You Need a Website Redesign
Signs That You Need a Website Redesign
Author:Ashish Roy January 3rd, 2018
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webLet us face it, websites age! They may no more look attractive, appealing, and cross-device functional. What was once a shining star once, maybe losing its sheen and its advantage to other more better organized websites that rank higher in search engines such as Google. If that is happening to [...]

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