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Ideas & Innovation

Content Creation

AI-on-Content-Marketing
The Impact of AI on Content Marketing - Creating Compelling Content with Artificial Intelligence
Author:Darris Upchurch November 3rd, 2023
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Online Marketing Has Evolved Artificial intelligence (AI) is revolutionizing the way you promote your business, and one area where its impact has been particularly profound is content marketing. As online marketing continues to dominate the digital landscape, companies are constantly seeking [...]

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Effective-Content-Marketing-Secret
PSST! Want to Know the Secret of Effective Content Marketing? It’s Simple: Actually Have Something to Say!
Author:Darris Upchurch April 15th, 2021
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A MUST-READ FOR YOUR BUSINESS Let’s start by talking about what content marketing is, and look briefly at the development of content marketing over time. Then we’ll transition into why authentic content engagement – which includes actually having something to say – is the real Holy [...]

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Top 5 Online Marketing Options for Your Business in 2021
5 Top Online Marketing Options for Your Business in 2021
Author:Ashish Roy March 4th, 2021
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The internet has revolutionized the way we do business in the 21st century. In order to survive and grow, your business still needs customers – that part hasn’t changed. And in order to gain customers, you still need to market your business – that part hasn’t changed, either. What has [...]

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Ready-to-Boost-Your-Online-Presence
Ready to Boost Your Online Presence? Time to Spice Up Your Social Media Content!
Author:Darris Upchurch February 26th, 2021
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Are you a bootstrap start-up company that makes your own social media content and promotes your business through digital marketing? As the number of social media users continues to increase steadily, you can be sure that this industry will continue to boom for the foreseeable future. That being [...]

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People-Also-Ask
Optimize Your Website to Get Ranked for "People Also Ask" Results on Page 1 of Google Search
Author:Amrita Khandelwal February 17th, 2021
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No doubt you’ve probably seen a lot about the importance of meta tags, keywords, titles, descriptions, heading tags, etc. when it comes to Google search results. Perhaps you’ve been intentional about implementing these with your site, along with publishing some content. Both are wise and [...]

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Ecommerce-SEO-for-2021 (1)
Ecommerce SEO for 2021 – Tips for Leading More People to Your Ecommerce Site
Author:Pranav Thakkar February 10th, 2021
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Do you currently operate an eCommerce website? Thinking about launching one? Electronic commerce is here to stay, and it offers you the potential to reach many more targeted customers than any physical store alone ever could. Even as many businesses struggled – and are still struggling – as a [...]

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Why-Voice-Search-Optimization-Is-Important
Why Voice Search Optimization Is Important for Your Business in 2021
Author:Amrita Khandelwal February 3rd, 2021
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“Alexa, what businesses are killing it in terms of their digital marketing?” “Siri, how can I ace marketing my business on all the right digital platforms?” Have you ever thought about asking your voice assistant questions like these? Much less, expected to get any real answers? [...]

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Top 10 Content Marketing Trends for Boosting Your Business Revenue in 2021
Top 10 Content Marketing Trends for Boosting Your Business Revenue in 2021
Author:Richa Mukati January 13th, 2021
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It’s the start of a new year, so it’s a good time to look back and analyze this past year’s most effective marketing trends. In the preceding year, content marketing was defined in large part by how quickly brands could respond to an unexpected pandemic economy. Necessarily, marketing [...]

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Five Essential Infographic Tips
Five Essential Infographic Tips for Elevating Your Brand & Boosting Your Business
Author:Richa Mukati October 22nd, 2020
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Looking to improve your content marketing efforts in order to benefit your business? Great idea! Choosing to take full advantage of digital marketing techniques – including infographic marketing in particular – is the perfect way to do so! As human beings, we’re wired to process images [...]

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Visual Content
How Visual Content Can Boost Engagement, Generate More Backlinks, & Bring More Traffic to Your Website
Author:Darris Upchurch October 12th, 2020
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Content Matters Bill Gates wrote a groundbreaking essay entitled “Content is King” way back in 1996, where he predicted that content would be where most of the real money would be made on the Internet. What content? Gates felt that the broadest opportunities for companies would revolve around [...]

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