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Ideas & Innovation

Google Ads

Things to Know Before Choosing Google Ads for Paid Advertising
Things to Know Before Choosing Google Ads for Paid Advertising
Author:Ashish Roy February 10th, 2020
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Throughout the most recent years, paid advertising has become a primary component in most every marketing plan. And if it still doesn’t have a role, it’s about high time you give it one. Whether your business is B2B or B2C, digital advertising not only helps you increase revenue but also builds [...]

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Google Ads Update – All About Optimization Score
Google Ads Update – All About Optimization Score
Author:Puneet Kaur December 20th, 2019
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Heads up Google Ads users – there is an update of the Optimization score in Google Ads. Now you can score your campaign optimization and enhance the performance of the campaign. Here’s a look at what is the meaning of optimization score and how it works? What is the Optimization Score? The [...]

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