Google

A Closer Look at Google’s Next Big Move Over the years, Google has heavily invested in artificial intelligence (AI) to enhance the relevance and usefulness of its search results. One of the most noteworthy AI-powered tools Google recently developed is Bard. Bard is a large language model (LLM) [...]

Is your current rank tracking tool giving you a truly complete view of your local search performance? If you’re really not sure – or if you’ve simply never thought to ask the question before – then Local Search Grid is a local SEO tool that could provide you with some valuable [...]

Google makes lots of small tweaks to its search algorithms all the time, most of which go unannounced to the general public. On occasion, Google will announce a major ranking factor change it’s about to make, and they’ve recently made just such an announcement. The Core Web Vitals update is [...]

Why Having an Online Presence for Your Business Is No Longer Optional The momentum for taking business online hasn’t slowed down any. If anything, it only continues to increase. According to Statista, almost 4.57 billion people – accounting for nearly 60% of the world’s population – are [...]

If you’re like many of us, you’re probably getting a little bit tired of hearing about the COVID-19 coronavirus pandemic. On the one hand, we all need to continue to take this virus threat very seriously and keep taking all the precautions recommended by leading health experts – wash hands [...]

Much has been made of the recent coronavirus (COVID-19) outbreak, and we’re not here to restate anything that’s already been said, or to fuel the general anxiety that many folks are already feeling. Much has been written, some has been exaggerated, many are afraid, public events like the [...]

Have you ever pondered over what you’re saying, how you’re saying it, and – perhaps most importantly – why you’re saying it? If you want to succeed in today’s digital marketplace, you need to be creating content that’s truly remarkable. But how do you do that? The key is to [...]

We all know about the ongoing boom of Artificial Intelligence (AI) in the world today; we see it mentioned more and more, to the point that we just assume it’s now everywhere and in everything. But a more basic question that remains is this: Do we really understand what AI is? And how does [...]

Depending on how you interpret them, myths can keep you from the truth. And maybe it’s because the competition is so fierce, or the fact that you can’t afford to lose a marketing campaign, but you start to believe in these myths. Just as there are other areas in the marketing world, there [...]

Do you have a well-planned lead generation strategy? Have you met those goals you’ve set for yourself? Whether you’ve exceeded them, met the bare minimum, or simply missed your goal, it could all change in 2020. With the new year approaching quickly, businesses are beginning to reevaluate their [...]