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Ideas & Innovation

digital marketing

How Artificial Intelligence (AI) is Changing the World of Digital Marketing
How Artificial Intelligence (AI) is Changing the World of Digital Marketing
Author:Rahul Paliwal February 6th, 2020
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We all know about the ongoing boom of Artificial Intelligence (AI) in the world today; we see it mentioned more and more, to the point that we just assume it’s now everywhere and in everything. But a more basic question that remains is this: Do we really understand what AI is? And how does [...]

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Creating a Content Marketing Strategy in a New Era of Digital Marketing
Creating a Content Marketing Strategy in a New Era of Digital Marketing
Author:Lauren Tate September 30th, 2019
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The marketing industry is constantly evolving, and the future of your business will depend on if you can evolve with it or not. But it’s important to remember that content marketing isn’t just about creating and distributing good content, it’s about having a strategic approach that will not [...]

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5 Clever Ways to Write Audience-Engaging Content
Author:Lauren Tate September 3rd, 2019
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To connect and engage with people nowadays, you need more than just an online presence. With an overwhelming influx of media that includes brands trying to upsell you on a product you neither need nor want, it can be difficult to satisfy today’s consumers. This has made marketing a bit of a [...]

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Brands That Really Connect: Give Customers a Window into the Soul of Your Organization
Author:Scott Kyles August 20th, 2019
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A brand that really connects with people does more than just offer a great product or service that people need. A brand that connects goes beyond just selling something, to being about something. Let’s be clear about this. Perhaps you’re that rare, visionary inventor who has brought [...]

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Cibirix voted BEST of the BEST for Digital Marketing in Mount Airy, NC!
Cibirix voted BEST of the BEST for Digital Marketing in Mount Airy, NC!
Author:Scott Kyles March 8th, 2019
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That’s right, the readers of the Mount Airy News have cast their votes, and the winner of the 2019 Mountie Award for BEST of the BEST in Digital Marketing is none other than Cibirix! Now, you may not typically care much about what the citizens of a small town in the foothills of western North [...]

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social media role digital marketing strategy
Role of Social Media in Your Digital Marketing Strategy
Author:Lauren Tate April 3rd, 2017
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Social Media is a broad term that encompasses interactions the online population has through social platforms, such as Facebook, Twitter, Instagram, etc. Social Media, in some form or fashion, has existed since the late 90s but it wasn’t until Myspace emerged in 2003 that it began to gain [...]

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mobile digital marketing
What Are The Best Digital Marketing Practices For Mobile?
Author:Lauren Tate March 24th, 2017
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For the firth year in a row mobile dominated desktop as the most popular form of digital media access. Today accessing digital media through mobile devices accounts for 65% of all users. Desktop access of digital media has steadily decreased since 2013, according to a report released by comScore. [...]

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