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Ideas & Innovation

Marketing

5 Reasons Why Your Business Needs to Post Video Content
5 Reasons Why Your Business Needs to Post Video Content
Author:Pranav Thakkar December 24th, 2020
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Videos, they are everywhere! You watch them on your phone for entertainment, you see them on your social media feeds, and you’ve probably searched for a “how-to” video a time or two. But when it comes to your own business, are you adding video content to your marketing efforts? If not, [...]

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Cibirix Helps Small Businesses
How Cibirix Helps Small Businesses to Succeed Through Challenging Times
Author:Pranav Sharma November 30th, 2020
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No doubt, there’s a lot going on in the world these days which presents some additional challenges to small businesses. The reality of the pandemic, a U.S. election year, and other unique economic factors can certainly impact small businesses in some potentially negative ways. The good news is [...]

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Five Essential Infographic Tips
Five Essential Infographic Tips for Elevating Your Brand & Boosting Your Business
Author:Richa Mukati October 22nd, 2020
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Looking to improve your content marketing efforts in order to benefit your business? Great idea! Choosing to take full advantage of digital marketing techniques – including infographic marketing in particular – is the perfect way to do so! As human beings, we’re wired to process images [...]

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How to Develop More Passionate Fans for Your Brand
How to Develop More Passionate Fans for Your Brand: A Case Study of the 12s
Author:Richa Mukati August 28th, 2020
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What brand doesn’t want to develop more fans? Real fans. Fans who are more than just casual observers of your business or organization. We’re talking about people who know who you are and what you do, yes, but who also know what you’re about – and what you’re about happens to really [...]

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Now is the Best Time to Put Your Business Online
Now is the Best Time to Put Your Business Online
Author:Amrita Khandelwal July 22nd, 2020
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As we all know too well by now, this ongoing COVID-19 pandemic has turned the world upside down. Businesses are all fighting to survive and overcome this crisis. Needless to say, this is having an impact on the world’s economy, too.  More than half of all countries on Earth are still in some [...]

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Effective Business Communication Strategies During an Economic Crisis
Effective Business Communication Strategies During an Economic Crisis
Author:Richa Mukati July 15th, 2020
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Business disruptions are sometimes hard to predict, and can literally happen anytime. But it’s also important to understand that there are significant differences between disruptions caused by operational failures, manmade causes, or isolated events and those caused by challenges on a global [...]

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Get a Blazing-Fast Website with Gatsby that Leaves WordPress in the Dust
Get a Blazing-Fast Website with Gatsby that Leaves WordPress in the Dust
Author:Amrita Khandelwal June 26th, 2020
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For all those wondering what Gatsby is … let me make it very simple for you. Gatsby is a web development technology reaching new milestones in the web world, even in the face of bigger giants like WordPress, Joomla and many more. No matter whether you’re a “tech geek,” web developer, [...]

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React - Breaking Records in the Web Development Space
REACT: Breaking Records in the Web Development Space
Author:Prashant Yadu June 23rd, 2020
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The landscape of front-end development continues to evolve and change. New website development technologies are released on what seem like an almost daily basis. In an ever-changing environment like this, it’s become increasingly difficult for businesses to make the right choice for their website [...]

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Why Are Businesses Now Choosing Gatsby over Wordpress for Their Website
Why Are Businesses Now Choosing Gatsby over Wordpress for Their Website
Author:Pranav Thakkar June 19th, 2020
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If you know anything about website development, you’re probably aware that WordPress is still king. It boasts an impressive assortment of plugins, extensions, tutorials, themes, and customization options. Some of the world’s biggest companies and organizations choose to continue to run their [...]

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YouTube Marketing Strategy – A Winning Guide to Grow Your Business
YouTube Marketing Strategy – A Winning Guide to Grow Your Business
Author:Richa Mukati June 5th, 2020
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Since its launch in 2005, YouTube has become the premier social media platform for streaming user-generated video online. In 2016 Google acquired YouTube, and since then we’ve seen it gain 11% of all global video traffic.YouTube now has over 1 billion users!Another trend to notice is how people [...]

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