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Ideas & Innovation

Social Media

Meme-Marketing
Meme Marketing: Telling Your Brand Story with Humor
Author:Pranav Thakkar May 11th, 2023
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In today's digital age, capturing an audience and standing out from the competition can be pretty tough at times. It can be hard to make an Enduring impression in a world where people are constantly spammed with marketing messages. That's where meme marketing comes in. Meme marketing is the art [...]

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8-Powerful-Reasons-You-Should-Be-Using-Facebook-Ads-for-Your-Business
8 Powerful Reasons You Should Be Using Facebook Ads for Your Business
Author:Ashish Roy April 8th, 2021
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Let’s be honest, the long list of social media channels keeps growing. So, how do you pick just one to make your company stand out when advertising? There’s an easy answer to your solution – Facebook. Facebook Ads still reign supreme over all social media sites. And there’s a good reason [...]

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Boost Your eCommerce Business
Use Instagram to Help Boost Your eCommerce Business
Author:Prashant Yadu April 1st, 2021
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More and more businesses are finding Instagram to be a potent tool for marketing their products, staying in touch with their audience, and spreading their brand message to millions of users around the world. Why Instagram? For one thing, it’s consistently been one of the fastest-growing social [...]

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Ready-to-Boost-Your-Online-Presence
Ready to Boost Your Online Presence? Time to Spice Up Your Social Media Content!
Author:Ashish Roy February 26th, 2021
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Are you a bootstrap start-up company that makes your own social media content and promotes your business through digital marketing? As the number of social media users continues to increase steadily, you can be sure that this industry will continue to boom for the foreseeable future. That being [...]

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Top 5 Reasons You Should Start Using Pinterest Ads for Your Business
Top 5 Reasons You Should Start Using Pinterest Ads for Your Business
Author:Prashant Yadu November 19th, 2020
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In the modern internet-shaped world in which we now live and do business, companies are working harder than ever to create their own unique presence on the many popular social platforms in use today. These companies tend to prefer platforms like Facebook, Instagram, and Twitter, but there are some [...]

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Advertising Online
Real Audiences, Real Reach – What You Should Know About Advertising Online
Author:Ashish Roy September 4th, 2020
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There were over 4 billion internet users on Earth at the start of 2019, and thanks to increased numbers of folks hunkering down through the 2020 pandemic, that statistic has most certainly ballooned to an even more staggering number! If you’re really interested in helping your business to connect [...]

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YouTube Marketing Strategy – A Winning Guide to Grow Your Business
YouTube Marketing Strategy – A Winning Guide to Grow Your Business
Author:Ashish Roy June 5th, 2020
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Since its launch in 2005, YouTube has become the premier social media platform for streaming user-generated video online. In 2016 Google acquired YouTube, and since then we’ve seen it gain 11% of all global video traffic.YouTube now has over 1 billion users!Another trend to notice is how people [...]

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Instagram Creator or Business Profile – Which one is right for you?
Instagram Creator or Business Profile – Which one is right for you?
Author:Prashant Yadu January 27th, 2020
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There’s a new change with Instagram! This upgraded Instagram feature is the “Creator Profile.” Before you panic or become confused, just be calm and keep reading – you might not need to change anything! A few months ago, Instagram began a trial of its newest feature – the Creator [...]

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5 of the Hottest B2B Lead Generation Strategies
5 of the Hottest B2B Lead Generation Strategies
Author:Ashish Roy September 12th, 2019
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Do you have a well-planned lead generation strategy? Have you met those goals you’ve set for yourself? Whether you’ve exceeded them, met the bare minimum, or simply missed your goal, it could all change in 2020. With the new year approaching quickly, businesses are beginning to reevaluate their [...]

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How to Create Audiences for Facebook Advertising Funnels
Author:Ashish Roy April 14th, 2018
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Any marketer who has experience with Facebook Advertising knows the importance of middle of the funnel and bottom of the funnel targeting. Facebook Ads offer interest and demographics based targeting and we have seen many companies making good use of these targeting options. However, the real [...]

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